Author: Abhiram
Head of Marketing at a US-based company. Sharing real-world marketing strategy, demand generation systems, and performance insights from active campaigns.
Curated content is content that you share, but didn’t create yourself. Curated content is often found on sites like Instagram…
Lead? When someone in marketing speaks about leads, they are likely referring to potential customers who have not yet expressed…
Reddit ads: Reddit is a hugely popular social media platform with over 300 million active users. It’s a great medium…
High CPC keywords in Automobile? Yes, the Automobile niche is an ever-green and growing industry for content marketing and affiliate…
B2B demand generation is the process of creating interest in and demand for a product or service from existing business…
What does it mean when an email is flagged? Email flags are a way for you to make email easier…
Actively recruiting on LinkedIn refers to actively hunting for and interviewing potential candidates. Recruiters typically use a variety of methods…
Puffery in Advertising: Puffery is an advertising term that refers to exaggerated claims or statements about products or services. The…
Source Candidates on Twitter: Twitter is a great way to source candidates for your next job. You can find candidates…
Conversation analytics is a field of study that uses data analytics to understand how customers interact with businesses, and how…